A Tobacco MARSHAL is a person who -

• Motivates every individual for a healthy life
• Awares about tobacco, its harms and cessation
• Recognizes tobacco habits on time
• Sensitizes surveillance against tobacco
• Helps tobacco addicts to quit the habit
• Assists in establishing tobacco free institutes
• Leads tobacco control in the society

• To bring a visible change in the given region
• Creating pockets of tobacco free zones
• Changing tobacco from socially acceptable norm to a social outrage
• A Marshal at each and every corner to influence and encourage individuals to quit the habit and prevent the youth from starting the habit
• Large number of people who would be vocal about the harms of tobacco and can talk with determination about establishing a tobacco free community

• Tobacco is the biggest killer in the present era.
• Break the cycle of social acceptance and unanimously raise voice against tobacco to prevent environmental damages, second hand and third hand damages, etc.
• The laws are in place and strong enforcement needs to be established to bring positive tobacco control in the community
• Controlling tobacco addiction can help mitigate the rising burden of NCDs in the country

Through this course, participants will -

• Acquire an understanding of the harms of tobacco use, benefits of quitting early, tobacco addiction and de-addiction cycle and steps of establishing a tobacco free community.
• Learn how other experts and leaders of tobacco control are adopting measures to reduce tobacco addiction
• Explore your own strength to positively influence the society for tobacco control
• Have opportunity to explore additional resources and interact with others

Marshals will help ICanCaRe in following:

• Networking
• Awareness
• For becoming trainers
• For influencing people around

Following are the reasons:

• Tobacco Marshals are the most important change agents in the society, they get respect, recognition and dignity in the society.
• Empowered with knowledge
• Influence the society
• Save lives of many
• Decrease the morbidity
• Change the Environment

Following are the reasons:

• Tobacco Marshals are to be serious people who are committed.
• Casual is not effective
• The charges are minimal to just be able to manage and increase the program.

• Individuals with Good communication skill
• Mothers who are active in societal activities
• Women and girls
• Tobacco users
• Cancer patients and their caregiver as well as relatives
• Social workers
• College students
• Student unions (college and universities)
• School students
• School teachers

• Establish tobacco free zones
• Create awareness regarding bad effects of tobacco
• create awareness that tobacco can be Quit with professional help
• propagating – BE SMART DO NOT START and WIN OVER TOBACCO IS EASY
• Conduct awareness programs
• Guide tobacco users to quit tobacco
• Presence of tobacco Marshal in school, is a recognition of no Tobacco policy in schools
• Be a leader in tobacco control

• Respect in the society
• Dignity
• Citizen’s social responsibility

• 3 activities in a year
• Role play
• Presenting Speech
• Campaign
• showing videos
• using Tobacco users as a role model
• Reach 3 teach 3 Make India Tobacco Free

Every tobacco Marshal is responsible to reach out to atleast 3 individuals to teach them about harms of tobacco and prevent them from getting addicted every year. At the same time, the marshals should reach out to atleast 3 tobacco addicts and teach them about benefits of quitting, thereby helping them to quit the habit successfully.

Level of influence should be high and teachers/social workers are individuals who can bring a grave change in the society

1. AT HOME – the teachers can influence as – mother, daughter, wife, sister – bring change at home and also in the society. We have to empower them to become vocal.
2. AT SCHOOL – influence students and fellow colleagues, the workers in the campus to refrain from tobacco and smoking. Create clubs for tobacco control and prevention. The children in turn influence the elders at home and society. This becomes a chain. Change in society Norm will become evident

TEACHERS ARE THE BIGGEST INFLUENCERS in THE SOCIETY TO BRING THE GRASSROOT CHANGE

Dental students should be sensitized for tobacco control and cessation. They have a strong opportunity to practice in the TCC of the institute. Every student in the first year should be sensitized during the orientation and others should be sensitized during the academic year for tobacco control and intervention.

Click on the link: Register Here

• Badge
• Cap
• T-shirt
• Framed Certificate
• Memento

Following are the resources:

• Book-BE SMART DO NOT START (multi language)
• power point presentation
• Video
• Ideas book

The certificate is a recognition of your personal social responsibility. Many organisations recognise would recognise this as your extracurricular responsibility towards the society.

Tobacco Marshal Certificate does not provide extra points or marks for admission into colleges. However, it would give you an edge over others for job interviews.

• Habits are inculcated at early stages
• Recognition of the Institute as a tobacco free institute
• Implementation of COTPA laws
• Influence and Motivate colleagues and students

• Good Communication Skills
• Good Orator
• A burning desire to do good for the society

• Women are the biggest influencers of the society
• They are the biggest sufferers because of the tobacco use in the society especially at home
• Women suffer the most because of tobacco. What is her right when she gets married to a person and learns that he is a tobacco user? She is lifelong bound to suffer. The social environment does not allow her to leave him and because of the socially acceptable norm for tobacco, her voice is not heard. She suffers throughout cleaning the stub, spits, and stains of tobacco use by her partner, second-hand effect on her and future baby, either she will get some disease herself including cancer or otherwise if the partner gets disease, she has to be the caretaker again. When she objects to his smoking she may be subjected to domestic violence. Just imagine kissing the smelly person and being directly subjected to tobacco residue in breath and saliva as well as carcinogens and infection. It is lifelong torture and a major health-mental, physical and emotional hazard for a woman. It is time we raise our voice on the issue. An issue which no one has talked about till date.
• Every woman needs to be empowered with the knowledge of how to handle this situation, the law enacted to protect her. More women can be tobacco MARSHAL and can influence society to control the tobacco menace.

• It is a necessity for all doctors, teachers, public
• Commonest DISEASE in the WORLD and also in INDIA
• Leads to deadly complications – CVD, CRD, Stroke, Cancer etc
• 266.7 million patients (266,700,000)
• More than a lakh of doctor required with the knowledge
• WHO STANDARD – Doctor:Patient 1:1000
• Every individual is affected as 2nd and 3rd hand exposure

• Yes tobacco is bad, hope everyone in the society would recognise this and except this in their life.
• But the powerful tobacco lobby is able to make fools of the youth and unfortunately 5500 youth start tobacco every day around 27 lacs a year.
• Tobacco Marshals works closely within the society and help in creating the understanding about the harms and future of a tobacco users.
• A proper understanding of the harms and affect through the course and regular updates helps the tobacco marshal to talk with empowerment, empathy and emphasis.

• TOBACCO MARSHALs are the bridge between specialists, ambassadors and the common people. On Influencing a person to quit tobacco they can take help of local Specialist or Virtual Specialist to help quit tobacco in a scientific advised methodology.
• Tobacco Marshals act as a bridge between public and specialists.

• Most were enthusiastic to learn about learning about tobacco and had some bad experience in the past related to tobacco
• Wish to do “something” for tobacco in the society
• Two days course was an eyeopener to all of them - “Knew that tobacco is harmful, but it so much harmful we were not aware, glad to have taken this course”
• A sense of responsibility for the society prevailed on all the candidates, and a wish to do more in the society within their capacity.
• Felt proud to be a Tobacco Marshal
• “Did not know that each one of us was so much affected. Now I have a purpose in life”
• “SAVE the youth, Yes I will”
• The teachers and students were the most enthusiastic and felt they can do more in the society
• Besides knowledge they felt more is required to be able to reach out to the people around them.

The WHO Framework Convention on Tobacco Control (WHO FCTC) and its guidelines provide the foundation for countries to implement and manage tobacco control. To help make this a reality, WHO introduced the MPOWER measures. These measures are intended to assist in the country-level implementation of effective interventions to reduce the demand for tobacco, contained in the WHO FCTC.

The Six Components of MPOWER is

• Monitor tobacco use and prevention policies
• Protect people from tobacco smoke
• Offer help to quit tobacco use
• Warn about the dangers of tobacco
• Enforce bans on tobacco advertising, promotion and sponsorship
• Raise taxes on tobacco

For effective implementation of the tobacco free initiative of WHO through MPOWER it is necessary to have a large number of influencers of the society. These influencers should be common people and not necessarily health care workers. These influencers (The tobacco Marshals) should be holding positions so that they can dissipate the knowledge through various channels into the society. For this the most important is Empowering the Influencers as Tobacco Marshals with knowledge, means and certificate.

• For individual Tobacco MARSHAL the fees is 1200 + 18% GST
• For institutional Implementation and for training of large group of influencers please contact ICanCaRe representative.

• Direct Payment Link: Click Here
• PayTm on 9773892476

• Women are the biggest influencers – at present and also for the future generation.
• They are sympathetic but can be firm
• Recognising and influencing is the characteristics that is part of their bring up
• Girls are being now targeted by the tobacco industry as new liberalisation has a detrimental effect also
• Girls have a poorer outcome if they get into this habit and girl tobacco marshal can influence fellow girl in a better way.

• Definitely not.
• Men and Boys also need to be tobacco Marshals as they would have their own influencing circles.
• The boys are also likely to be enticed into tobacco experimentation by peer group. The Tobacco Marshals can be a great influence for this vulnerable group.